Category Archives for "Author Marketing"
Ninety percent of what you worry about will never happen. While your fears are meant to protect you on a primal level, they’re crippling for creative professionals like authors. To improve your chances of being a successful author, you need to shed most common concerns for writers. Writer’s block is often a combination of bad […]Continue reading
How far do you expect to get doing the same things as everybody else? Unless you’re more effective or efficient than the massive contingent of authors submitting to email advertisers, blogging twice a week, and creating a Facebook following, you’re bound to lag behind. Marketing isn’t solely about repeating what has worked for others. You […]Continue reading
How many marketing tools does it take to grab a reader for keeps? For some authors, the answer is one: an autoresponder sequence. It can be overwhelming to keep up with Facebook, Twitter, Pinterest, Tumblr, and Instagram when you know you need to spend your time writing. Autoresponders, which are the automated messages sent out […]Continue reading
It’s easy to be distracted by the shiny, new thing. Every day, there are hundreds of posts about the latest social media tool or the software that provides the most seamless writing experience. Writers are often guilty of spending more time keeping up with those posts than they actually do in the writing chair. New […]Continue reading
Among those of us who proudly call ourselves writing geeks, the topic of prologues can be like discussing the morality of the death penalty in other circles. I know authors who hate them, as well as readers who skip prologues and go straight to the first chapter. Personally, I love a great prologue. I think […]Continue reading
A Story Worth Telling… Did you know that millions of regular people are choosing to become authors since the creation and mass adoption of things like the Kindle, mobile devices and eReaders? It’s an amazing time for authors because now anyone who can tell stories (fiction) or solve problems/inform (non-fiction) can share their work with […]Continue reading